I don't care about what people will pay you for marketing or the conversions they are getting. Yeah you should go with it because you can make some great money for a short period of time but finding a good product that consumers are satisfied with will drive you sales for-ev-va!  Find it and go with it.  Conversions are good, pay is better but a good product is GREAT.

Would you like to compare your RSS marketing results with those of your peers?

Are you interested in the RSS industry average benchmark metrics?

Would you like to get top RSS marketing tips from those that are actually doing it?

Participate in the 2006 RSS Marketing Survey, share your own insights, experiences and data ... and then receive a free copy of the report with all the data to compare your numbers, as well as receive RSS marketing best practices.

Also, if you care to share your own RSS marketing case study, it will be featured in the 2006 edition of Unleash the Marketing & Publishing Power of RSS, critically acclaimed as the 'best and most comprehensive guide on RSS for marketers'.

For more information and to participate, please click here now.

And, if you can, please share this survey with as many marketers as you can, since that will provide us with a much better research sample ...

... and at the same time provide you with much better benchmark metrics, as well as more comprehensive RSS marketing tips and experiences.

Simply share this URL:
http://rsspoll.marketingstudies.net

Participate by clicking here now.

Just a quick update for existing Unleash the Marketing & Publishing Power of RSS customers ... if you haven't received the message yet.

We just released the preview of the 2006 edition, with the first two sections. The preview (and the full version, once it comes out) is available to you for free, of course.

Just drop me an e-mail at rok.hrastnik@marketingstudies.net --- if you haven't received it yet.

And you'll certainly want to do so, since this isn't simply an upgrade, but a whole new e-book, with more easy-to-follow RSS marketing instructions than ever before.

I'm leaving for Chicago in about 3 hours for a week, where I'll be speaking on RSS and direct marketing at the ACCM conference.

If you're in Chicago and want to grab a coffee, drop me a note.

And I might be a little slow in responding to e-mail messages during this week:)

Email Reaction is another e-mail vendor following the certain trend of RSS going the way of e-mail marketing ... in terms of direct marketing capabilities of course.

Although they're just entering beta testing with their solution, they promise RSS feed personalization, the holy grail for direct marketers, as well as full RSS integration in their software, to make the move towards RSS easier for e-mail marketers.

The first to offer this type of integration and personalization were SilverPop, although it still remain to be seen how Email Reaction will compete with their feature set.

This is another working strategy for getting repeat visitors and also adding fresh content at the same time. You see that regularly updating your website with fresh contents will get your site higher rank in major search engine, hence contents will attract traffic itself.

If you are a web surfer, ask a question for yourself what factors will bring you back to site? There are so many reason why people keep coming back to a site. One of them is to get new useful information on a certain topics. As an internet marketer I will enjoy to see an updated tip on how to market online, for an instance.

Now the next question is how to add cool tips in your site?

Have a section that offers cool tips that relate to your business, your products or services, or your target market. These tips can be from one sentence to one paragraph long. If visitors find your advice helpful, they will return repeatedly to see what interesting piece of information you have displayed that day.

If you cannot write your own tips or advice you can get it from other people tips founded in free reports and ebooks. Or you can grab it from public domain information like wikipedia. Of course the best tips are the ones that you implemented yourself in the past that you see the useful of the tips. However if you have a tip writing block then there some ways to unlock it easily.

Ask your visitors if they would be interested in receiving the tip via email or if they would like notification when the tip has been updated so they could then visit your web site. Encourage people to send the tip to a friend. You can also encourage others to use your tip on their web site as long as they provide a link back to your site as the source.

In order for you to encourage your visitors to send the tips in your web site, you will need to install a tell a friend scipt in your updated tips section which will become your useful viral marketing tool. In time if your tips are found really useful by the visitors and their friends, you will see a steady increasing traffics to your site. Which is the main purpose of giving the fresh tips regularly. Your visitors happy and you will be happy as well.

About the Author

Heri Rosyadi is an internet marketing expert with over 5 years of experience in internet marketing. Visit http://www.Mytrafficstrategies.ws and get a free copy of his eReport on "30 Amazing Advertising Tips" and subscribe to his online newsletter to receive his latest online promotion tips, methods and ideas.

Co-host Brad Forsythe interviews Joseph Perello, CMO for the City of New York.  As president and CEO of the New York City Marketing Development Corporation, Joe and his team develop new types of public-private partnerships that use New York City's vast set of resources and its powerful image to generate revenue, support City agencies and promote New York around the world. Prior to joining the City, Joe co-founded the marketing agency Perello & Company, which specialized in sports consulting, team and league marketing services, and sponsorship measurement and development. Earlier, Joe served as Vice President of Business Development for the New York Yankees. Previously, Joe served as an executive with David Bowie's internet firm Ultrastar and spent ten years with the affinity credit card issuer MBNA America. As Vice President of Sports Marketing, Joe managed the national marketing efforts for MBNA's Sports Sector and launched the bank's successful NFL Visa card program.

For entertaining advice join hosts, Ray Schilens and Brad Forsythe, for a lively and informative two-hour discussion.

In terms of delivering content to your subscribers, RSS is best used as a supplementary channel to e-mail, making all of your e-mail content available via RSS as well.

It's no surprise that e-mail marketing vendors are starting to work with RSS vendors to help bring these two channels closer together.

The latest comes from Nooked, one of the higher-end RSS marketing tool vendors, and Infacta, vendors of GroupMail, a great desktop e-mail marketing tool.

Their integration ...

a] allows GroupMail and Nooked users to insert RSS feed items into e-mail messages,

b] insert e-mail messages via GroupMail into Nooked,

c] generate and deliver unique subscription links to Nooked-generated RSS feeds via GroupMail, to allow for full user tracking.

On the surface, these 3 benefits help e-mail marketers save time when duplicating their efforts to RSS, and even more importantly, allow them to easily promote trackable RSS feeds to their e-mail subscribers.

By the end of 2004 blogs had established themselves as a key part of online culture. Two surveys by the Pew Internet & American Life Project in November established new contours for the blogosphere: 8 million American adults say they have created blogs; blog readership jumped 58% in 2004 and now stands at 27% of internet users; 5% of internet users say they use RSS aggregators or XML readers to get the news and other information delivered from blogs and content-rich Web sites as it is posted online; and 12% of internet users have posted comments or other material on blogs. Still, 62% of internet users do not know what a blog is.

Der gesamte Bericht steht als pdf zur Verfügung. Datengrundlage sind zwei von PEW durchgeführte Befragungen.

Please help us make the RSS Marketing Survey as comprehensive as possible. All participants get the full survey report, and all the key data will be shared publicly.

1. Please take a few minutes and participate by clicking here.

2. Please share this URL (http://rsspoll.marketingstudies.net) with as many people as you can. Post it on your blog, send it out in your newsletter, mention it to your RSS peers ... :)

Really, the more data we get, the better results we'll be able to provide to you.

The goal of the survey is to research the RSS marketing landscape, collect top RSS marketing case studies and best practices, and find which key factors make successful RSS strategies successful.

BTW - the survey is getting alot of support from many marketers, such as Christopher Knight, RSS Ray, Lee Odden and may others (full list will be published after I return from Chicago).

And today we've just been covered by MarketingSherpa as well:
'If you've tested offering RSS and have any results to share, author/researcher Rok Hrastnik is seeking your input for the second edition of his report on the topic. We like Rok -- he's a genuine and enthusiastic researcher on the topic and worth supporting so the whole community can learn together.'

Great thanks to everyone that's helping make the survey a success!

Since I started receiving e-mail about what happened to this site and why it hasn't been updated since my trip to Chicago, here goes:)

1. Two days after I came back from Chicago I held a 5 day workshop for my internet team from Central and Eastern Europe. Doing lectures half of the day, and providing entertainment the other half.

2. Right after the workshop I had to fly to Poland to find a new internet manager for our operation there.

3. My grandfather was recently hospitilized due to heart failiure, which is near fatal at his age, so things have been pretty hecting on the family side of life as well.

4. I'm working on finishing three RSS books and need to finish up all of them shortly. Long-time visitors will remember that when I was finishing 'Unleash RSS' back in the end of 2004 I had to take a short break from the site, since it's difficult to write a book and write for a website at the same time.

5. I'm running on a tight deadline to finish a large webstore that is going to be launched accross 20 countries in Central and Eastern Europe this month and promoted with more than 100 hours of daily DRTV airtime.

So, to make a long story short, life and other RSS related and unrelated projects got the better of me.

But not to worry, I promise to get started again in full force early next month: